The issue features a number of ads, to no surprise, but I was immediately struck by how many of them used comics outright or relied on comic imagery to make their point. I've cobbled together a small selection for you...
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgYTbZ2FKMOAyaqE07VmmDk2mJ8B2bFiQaXQb_Ay2RJGqtC5KZ7vYXtI88kYjPj4WcbmBYc7oUCslH4OVxU16VlTjAV_vjWR05M79pATJ-bsTuYAg02ceI1LNFNEC1SvtscKviE/s320/colgatead.gif)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOLQJEok_n_nR5BYY0m7gFGyo8KlFtrXLZbMuHEQ3Wo22iRQRggp0Um595ICvqyF_aSYSFHGA62PNTuHNJIiItAXPmqfqIH8S1SZsXw9LHCOks39KcJ9rKn1kyEjpzQOI2wsDr/s320/hi-c.gif)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj_sIERU45mVY6m-rtOWIrn2DiazfI7yw-ha9HQlVqG407V3tkVopjNuePmK2wmHJmfocUAqPbUs3oD3c-v4DQnkDXcxc6W4w8NoFfMk2zV5t8hcbajzKvVcLE6bN8OV2R_Uy84/s320/pennzoil.gif)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivgWzhpD8Z9xDfDbLo1oZMaYCr7teN-HXrJ4uWJ6pIPOA4Xf0To_X1ncsS4BSGgR7wZWeSAZcDBMOi4Mr6A52J8egvIhng2kVXn62XdQUL5nk-BDs_csUysEFHzG8PucmIrWFV/s320/underwood.gif)
I was particularly struck by the clever "panel" layout in the Pennzoil ad, and how that story is told with the text running as a corollary to it, not as part of the actual narrative.
I'll also note that the kid sister in the Colgate had is holding a Dell comic book.
What I additionally found interesting was the last page of the issue, which featured a study in child psychology by way of a series of photographs. Taken as a series, they clearly show a young boy becoming increasingly bored and disinterested in a feature that the other children around him remain engrossed in. Not a deliberate comic, I don't think, but presenting the pictures in a deliberate sequence like this makes it one.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjeuaG-ZsgPbh5PF3GFaB0JCSUzKHnquA7Q4k520Tfmpt8MlSyuILHKUfZTBM7czdQfFa-UKvUfEM3cRixkedwNtfNSbt4M8VSeHesTFlq7neeE4dD-98dAtOvhbtOCXjHIdOdd/s400/photographs.gif)
In fact, all the comics in the magazine distracted me from reading the original article I had looked up the issue for in the first place!
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